Monday, January 20, 2014

Frequently Asked Questions....

It seems to be award season in Hollywood, 
what about in Toyland?
We prefer to use the Parents' Choice awards, Mensa Awards, and the ASTRA awards as our resources for what the top toys for kids are. It seems though that the award winners aren't announced until the fall but we like to do our homework and follow the nominees in each category from each Award organization.
Why Parents Choice?
Because we believe in their evaluation process. Here's how they explain it.....
"The multi-tiered evaluation process is as true to its integrity today as it was when Parents' Choice Foundation was established almost thirty years ago. The Parents' Choice Awards Committees evaluation process offers objectivity, respect, and expertise – and all with a sense of humor. Learning is fun – and we want kids to know that.
The Parents’ Choice Awards evaluation process is a lengthy and confidential one. We don’t offer “feedback” to producers or manufacturers because we don’t work for them. We work for parents, caregivers, librarians and educators.
Approximately 20% of those items submitted to the Parents’ Choice Awards™ program receive a commendation in one of the six award levels: Classic, Gold, Silver, Recommended, Approved, and Fun Stuff, underscoring the influential and celebrated achievement of being honored with a commendation from the Parents’ Choice Awards program."
Why Mensa?
Because Mensa is an organization for anyone who scores in the top 2 percent on an accepted, standardized intelligence test. The organization has more than 57,000 members in the United States. Learn more at www.us.mensa.org/about.
"The Mensa Select seal signifies that a game has been chosen as one of the top five new games in a given year by members of American Mensa. Indirectly, it indicates that a game is original and creative in concept, challenging, a good value for the price, easy to comprehend and play, and, above all, fun!
The Mensa Mind Games® competition provides an opportunity for game manufacturers to compete in one of the most respected and recognizable national games competitions, while having their games reviewed by some of the nation's most avid game-players — members of American Mensa. Each year, 300 Mensan participants, or "judges," play and critique games released in the past year and award the coveted Mensa Select® seal to the top five vote-getters.
Why ASTRA?
We're a member of the American Specialty Toy Retailers Association which gives us insight into toy stores across the country that are much like ours. We also have a direct community connection with consumers and kids. This is how it's done....
"Over 550 of America's top independent and neighborhood toy retailers select the Best Toys for Kids every year. Drawing upon years of expertise, experience, and commitment to fulfilling play, ASTRA members hand-pick the most engaging, unique, open-ended, fun, and safe toys for your children. The annual "Best Toys for Kids" list features toys that deliver exceptional value and expand a child's imagination, toys that invite discovery and exploration, toys that get kids moving, toys that build creativity, toys that fascinate babies, and even toys that delight hard-to-shop-for pre-teens."


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